When you start looking for a venture capital firm to invest in your technology business, of course, you need funds to grow your business. While that may be your most immediate need, the right VC firm can provide far more value than just capital. So, let’s take a look at how you can find a VC firm that will help grow your business by providing more to your business than just capital.
1. Find a Partner, Not Just an Investor
For any technology company or startup, it is extremely important to find a partner, not just an investor. This means looking for a VC firm that can help guide your growth and provide support in optimizing your business plans, product roadmaps, and your company overall. Providing this type of support takes a significant amount of time, so ensure the VC firm you choose is ready to become a partner through more than just a monetary investment.
For instance, Omega Venture Partners offers substantial capabilities and resources to its portfolio companies. That means Omega is a strategic, active, engaged, and valuable partner not just an investor.
2. Look for Industry Expertise
Industry expertise is crucial when choosing a VC firm. Without adequate expertise in your industry, your VC firm will not fully understand your ongoing needs. It can also lead to stress in the relationship as they may not understand your business model and will therefore question your decision-making. Meanwhile, a VC firm with expertise in your industry can anticipate your needs ahead of time and therefore provide guidance in any situation you may find yourself in.
Omega’s team consists of seasoned investors, operators, and domain experts. Collectively the team and its ecosystem, provide tremendous expertise to technology businesses. The expertise that the Omega team has built is not easy to replicate. It is based on years of experience working in the shoes of entrepreneurs. Omega employs a thematic investment strategy to identify large market opportunities and the next generation of market leaders. Omega’s investment focus is on businesses with exceptional products that deliver unparalleled value to their customers.
3. Always Check Your Potential VC’s Track Record
During the initial stages of looking for a VC firm, always check their track record for previous investments. However, simply looking at their success rates or most successful investments is not enough. Instead, look at how many of their investments failed and the success rate of investments in your industry. By looking at these metrics, you can gain a better understanding of how their methods help businesses like yours succeed.
At Omega, the firm has invested in market leading companies such as Square (IPO), Criteo (IPO), Braze (IPO), DocuSign (IPO), Plaid, DataRobot, ZenBusiness, and many more. The firm’s robust track record across market cycles speaks for itself.
4. Choose a VC With Valuable Connections
Going beyond the VC firm’s own expertise, a major way a venture capitalist can bring your business value is through their connections. Oftentimes, major connections are listed directly on the firm’s website. So, go through their list of connections, partners, and past investments to see if these connections can bring value to your business.
Omega’s proprietary and extensive Fortune 500 relationships as well as it’s seasoned leadership team, which includes prominent industry experts and investment veterans, supports Omega’s model of providing exceptional counsel and unique resources to build enduring businesses.
5. Ensure Your VC Believes in You and Your Business
Finally, make sure the venture capital firm actually believes in you and your business. As a tech business, you know how volatile the market can be. With this volatility, you need a venture capitalist that will stand by you during hard times and guide you towards profitability.
If you run a Software business that leverages AI, ML, Data, and Automation to deliver transformative solutions feel free to reach out to us at Omega Venture Partners!